It is no easy feat for a man-made landmark to become a recognizable icon for any destination. We aren’t talking about the next Taj Mahal or Eiffel Tower. But Sydney’s Opera House and the Hollywood sign have become indelible symbols of their respective cities. In the social media age, though, a visual and distinctive civic landmark not only can light up Instagram, but also create an affirmative, positive marketing message for a destination.
Captivating
How a Local Landmark Can Become a Boon to Destination Marketing
Jul 16, 2018
1
Recent Posts
Categories
- Activations and Launches (5)
- Branding and Messaging (7)
- Captivate (3)
- Captivations (2)
- Clients (3)
- Consumer and Trade (2)
- Creative Narratives (3)
- Digital Advertising Strategies (1)
- Digital Marketing (3)
- Digital Partnerships and Promotions (2)
- Experimental Marketing (2)
- Influencer Engagement (4)
- Influencer Events (2)
- Integrated Marketing Communications (1)
- Media Relations (3)
- Partnerships and Sponsorships (1)
- Press Event Management (1)
- Press Materials (1)
- Print and Digital Collateral Materials (1)
- Product Placement (1)
- Social Channel Engagement (6)
- Special Events (1)
- Website Content Creation (1)
Archive
Tags
Marketing Consumer Marketing Los Angeles PR Firm opinion leader Downtown LA Inner-City Arts Olga Sinclair painting foodies hamburgers Influencer Engagement Paific Standard Time: LA/LA Brand Building Product Marketing reputation London LAUSD Food & Beverage Industry Arts & Culture audience Special Events FolFry Arts Architecture & Design Industry Financial Communications Launching Captivate Publicity & Media Relations Travel & Tourism Industry Marketing Communications TripAdvisor communications clutter reviewer User Review Sites Kelly Wearstler Brand Marketing burgers review sites Instagram Destination marketing Insta brand ambassador followers FoleyFreisleben Featured Yelp critic reviews Consumer PR Corporate Communications PR and Marketing News Service Marketing Pizza Digital Marketing demographics Hospitality Industry PST: LA/LA